Management Team

Neal Long
Neal LongFounder, CEO
Neal is a global Life-Sciences executive with extensive experience in medical devices and information technology with industry giants, GE, Marquette, Philips, and Draeger GmbH, where he was General Manager, Business Unit Head and CEO, respectively. Most recently, Neal was CEO of Cardiac Science Corporation. He is a growth-oriented executive with background in business transformations, turnarounds and startups.
Ben Swahn
Ben SwahnCMO, VP Product Realization
Ben is a results-oriented professional with progressive leadership positions in business operations, marketing and sales management in the healthcare IT and medical device industry. He has wide-ranging experience from product realization and commercialization, marketing policy, and recurring revenue programs. He has launched innovative healthcare IT systems and solutions for GE, Marquette, Siemens, Philips, and Agfa.
Todd Edwards
Todd EdwardsVP & GM
Todd is a multi-dimensional healthcare business executive working in the healthcare field for over 24 years at Marquette Electronics and GE Healthcare. He has held multiple positions including engineering development, sales and engineering management, information systems business leadership, business acquisition leadership, healthcare executive leadership and operating consulting, and P&L responsibility to the U.S. federal government.
Mike Krenzke
Mike KrenzkeVP of R&D
Mike is a platform architect with over 20 years of experience developing health care IT solutions for Marquette Medical Systems, GE Healthcare, RF Technologies, CartaNova, and NightHawk Radiology. In addition to his health care IT expertise, Mike has experience developing innovative and secure financial software at his most recent appointment with Wells Fargo.
Bob Elliott
Bob ElliottHR Director
Bob Elliott, president of Transpective Business Consulting, Inc., is an accomplished management consultant and executive business coach with a specialty in organizational transformation and leadership development. His expertise in helping clients transcend conventional business-as-usual practices and self-imposed limitations has been the cornerstone of his success in producing transformational results that are both sustainable and highly effective. Collectively, Bob has more than 30 years’ experience in management consulting, organizational development, general management, hands-on production management and productivity training. He has also served as a board director on a number of for-profit and non-profit boards, including several corporate boards of manufacturing and service industries.